# How long can Facebook videos and Reels be?

> Since 2025 every Facebook video is a reel with no length limit in the app. Through the Reels API: 3 to 90 seconds. Stories 60 seconds, Live 8 hours.

Page: https://omnisocials.com/facebook-video-lengths
Checked: October 17, 2026

Since June 2025 every Facebook video is a reel, and Facebook sets no minimum or maximum length. Through Meta's Reels API a reel takes 3 to 90 seconds. Live runs up to 8 hours.

## The short answer: No length limit in the app. 3 to 90 seconds through the Reels API.

In June 2025 Facebook renamed the Videos tab to Reels and began sharing every new video as a reel. Meta's Business Help Center says reels can be any length or orientation: "There is no minimum or maximum length requirement."

Tools that publish through Meta's Reels API work to tighter rules: 3 to 90 seconds, vertical 9:16, and no more than 30 reels a day. Page Stories take videos of up to 60 seconds through the API, and a Live stream runs up to 8 hours.

- **Reels in the app**: No limit (Since June 2025)
- **Reels API**: 3 to 90 sec (30 per Page a day)
- **Live**: 8 hours (12 for select partners)

## Drag to your video's length and see where it fits

| Format | Shortest | Longest | Length most studies point to | Note |
|---|---|---|---|---|
| Reel (app) | 0:01 | 12:00:00 |  | Any length: Facebook states no minimum or maximum. |
| Reels API | 0:03 | 1:30 |  | 3 to 90 seconds when published through Meta's Reels API. |
| Video (OmniSocials) | 0:01 | 4:00:00 |  | OmniSocials takes Facebook videos of up to 4 hours. |
| Story (scheduled) | 0:01 | 1:00 |  | Up to 60 seconds through Meta's Page Stories API. |
| Live | 0:01 | 8:00:00 |  | Up to 8 hours; select partners can get 12. |

## Every Facebook video length in one table. In the app and through Meta's APIs.

| Format | Longest | Shortest | Notes |
|---|---|---|---|
| Reel or video (app) | No limit | No limit | Every video is a reel since June 2025 |
| Reel (Reels API) | 90 seconds | 3 seconds | 9:16, 1080 × 1920; 30 per 24 hours |
| Story (Page Stories API) | 60 seconds | Not stated | Visible for 24 hours |
| Live | 8 hours | None | 12 hours for select partners; 1080p |

From Meta's Business Help Center, Facebook's Help Center and Meta for Developers, read on October 17, 2026.

## What a reel sent through Meta's API must fit. Meta's Reels API.

| Spec | Requirement |
|---|---|
| Length | 3 to 90 seconds |
| Aspect ratio | 9:16 (between 16:9 and 9:16 accepted) |
| Resolution | 1080 × 1920 recommended; at least 540 × 960 |
| Frame rate | 24 to 60 fps |
| File type | MP4 recommended |
| Daily limit | 30 reels per Page in 24 hours |

Meta's Video API also publishes Page videos and states no maximum length. OmniSocials takes Facebook videos of up to 4 hours.

## What changed for Facebook video. One format for everything.

- **Jun 2025: Every video is a reel** The Videos tab became the Reels tab. All new videos are shared as reels, with no minimum or maximum length. (https://www.facebook.com/business/help/581040529926114)

## Pick the right length. The format no longer decides it.

1. **Let the content set the length** Facebook sets no length limit on reels. Make it as long as the story needs and no longer.
2. **Shoot vertical** Every video is a reel now. 1080 × 1920 fills the screen, and the Reels API needs at least 540 × 960.
3. **Mind the 90-second API limit** Tools that use Meta's Reels API stop at 90 seconds. Longer videos go through the Video API instead.
4. **Keep Stories under a minute** Page Stories take videos of up to 60 seconds through the API, and they disappear after 24 hours.
5. **Split very long streams** Live stops at 8 hours. For longer events, plan two or more streams.
6. **Spread reels across the day** A Page can publish 30 reels a day through the API. Most Pages need far fewer, spaced out.

## Schedule it with OmniSocials

Schedule Facebook videos up to 4 hours, plus Stories and a first comment. OmniSocials schedules posts to Facebook and 11 more networks from one calendar, and AI agents (Claude, ChatGPT and others) can plan and schedule through its MCP server. $10 per seat a month billed yearly, $12 monthly; 14-day free trial, a card is needed to start it. https://omnisocials.com/pricing

## Sources and method

The limits come from Meta's Business Help Center, Facebook's Help Center and Meta for Developers, read on October 17, 2026. Facebook gives no ideal length, and we found no 2026 study with a published method, so the page gives none.

- Meta Business Help Center, [About Facebook Reels](https://www.facebook.com/business/help/581040529926114), Read Oct 2026. "There is no minimum or maximum length requirement."
- Meta for Developers, [Reels publishing](https://developers.facebook.com/docs/video-api/guides/reels-publishing), Read Oct 2026. 3 to 90 seconds; 30 reels per 24 hours.
- Meta for Developers, [Page Stories API](https://developers.facebook.com/docs/page-stories-api/), Read Oct 2026. A video story cannot exceed 60 seconds.
- Facebook Help Center, [Time limit and guidelines for live streaming on Facebook](https://www.facebook.com/help/1534561009906955), Read Oct 2026. 8 hours; select partners up to 12.
- Meta for Developers, [Video API publishing](https://developers.facebook.com/docs/video-api/guides/publishing), Read Oct 2026

## Related guides

- [Best time to post on Facebook](https://omnisocials.com/best-time-to-post-on-facebook)
- [How often to post on Facebook](https://omnisocials.com/how-often-to-post-on-facebook)
- [Facebook image sizes](https://omnisocials.com/facebook-image-sizes)
- [Facebook character limits](https://omnisocials.com/facebook-character-limits)
- [Facebook hashtag limits](https://omnisocials.com/facebook-hashtag-limits)
- [Schedule Facebook posts](https://omnisocials.com/facebook)
- [Connect Facebook](https://omnisocials.com/help-center/integrations/facebook)
- [Create a post](https://omnisocials.com/help-center/creating-content/create-post)
- [MCP server](https://omnisocials.com/mcp)
- [REST API](https://omnisocials.com/api)
- [API reference](https://docs.omnisocials.com)

## FAQ

### How long can a Facebook video be?

In the app, any length: since June 2025 every video is a reel, and Facebook states no minimum or maximum.

### How long can a Facebook Reel be?

Any length in the app. Through Meta's Reels API, which some scheduling tools use, a reel takes 3 to 90 seconds.

### How long can a Facebook Story video be?

Up to 60 seconds through Meta's Page Stories API. Stories stay up for 24 hours.

### How long can a Facebook Live be?

Up to 8 hours. Select partners, gaming creators and media organizations can be approved for up to 12.

### Can I still post a normal video on Facebook?

New videos are shared as reels since June 2025. Horizontal videos work too, because reels can be any orientation.

### What is the best video size for Facebook?

1080 × 1920 (9:16) for reels. Meta's API takes 540 × 960 at the least, at 24 to 60 fps.

### How many reels can a Page post a day?

Through Meta's Reels API, 30 in any 24 hours. The app states no daily limit.

### Can OmniSocials schedule long Facebook videos?

Yes, up to 4 hours, and Story videos up to 60 seconds. It checks the length before a video is scheduled.