Instagram Image Sizes & Dimensions in 2026
Complete guide to Instagram photo and video dimensions. Optimal sizes for posts, stories, reels, carousels, and profile photos.
All Instagram Image & Video Sizes
| Format | Dimensions | Aspect Ratio | Max File Size | File Types |
|---|---|---|---|---|
| Profile | ||||
Profile Photo | 320 × 320px | 1:1 | 10MB | JPG, PNG |
| Feed & Posts | ||||
Post (Square)Recommended | 1080 × 1080px | 1:1 | 30MB | JPG, PNG, WebP |
Post (Portrait) | 1080 × 1350px | 4:5 | 30MB | JPG, PNG, WebP |
Post (Landscape) | 1080 × 566px | 1.91:1 | 30MB | JPG, PNG, WebP |
Carousel | 1080 × 1080px | 1:1 | 30MB | JPG, PNG, WebP |
| Stories & Reels | ||||
Story / Reels | 1080 × 1920px | 9:16 | 30MB | JPG, PNG, MP4 |
Reels Cover | 1080 × 1920px | 9:16 | 30MB | JPG, PNG |
| Video | ||||
Feed Video | 1080 × 1080px | 1:1 | 250MB | MP4, MOV |
| Ads | ||||
Story Ad | 1080 × 1920px | 9:16 | 30MB | JPG, PNG, MP4 |
Instagram Size Comparison
Instagram Image Size Tips
Use 1080px width minimum
Instagram compresses images below 1080px. Always upload at 1080px width or higher for the sharpest quality in the feed.
Portrait posts get more screen space
A 4:5 portrait (1080 × 1350px) takes up 25% more screen real estate in the feed than a square post, increasing engagement.
Save as JPG for photos, PNG for text
Use JPG for photographs to minimize file size. Use PNG when your image contains text, logos, or sharp edges to avoid compression artifacts.
Design Reels covers at 9:16
Reels cover images display at 9:16 in the Reels tab but are cropped to 1:1 on your profile grid. Keep key elements centered.
Keep carousel images consistent
All images in a carousel share the same aspect ratio as the first image. Prepare all slides at the same dimensions before uploading.
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Frequently Asked Questions
The ideal Instagram post size is 1080 × 1080px (1:1 square) for maximum compatibility. For more feed visibility, use 1080 × 1350px (4:5 portrait) which takes up more screen space.
Instagram Stories and Reels both use 1080 × 1920px (9:16 aspect ratio). This fills the entire phone screen vertically for maximum impact.
Instagram carousels can be square (1080 × 1080px), portrait (1080 × 1350px), or landscape (1080 × 566px). All slides in a carousel must match the aspect ratio of the first image.
Instagram profile photos are displayed at 110 × 110px on mobile but should be uploaded at 320 × 320px for crisp rendering on high-resolution screens.
Instagram supports JPG, PNG, and WebP for images, and MP4 and MOV for videos. JPG is recommended for photographs, while PNG preserves quality for graphics and text overlays.