Automations send up to 700 DMs an hour
- 4 improved
Comment to DM on Instagram and Facebook now sends up to 700 DMs an hour for each account, up from 180. Answers over the limit wait and still go out.
When a post takes off, your comment to DM automation now keeps up. On Instagram and Facebook, each account sends up to 700 automatic DMs an hour. Until now the limit was 180.
Meta allows 750 an hour for each account. We stay just under that number, so your account does not hit Meta's own limit.
When more people comment than the limit allows, nobody is skipped. The extra answers wait and go out as soon as there is room, for up to a day. Before, an answer that waited longer than an hour was dropped.
Improved
- When Instagram or Facebook asks us to slow down - the answer waits and goes out later. Before, it failed.
- A busy account does not slow down the others - when answers wait, each account takes its turn.
- Automations on X - no change. X allows 15 answers per 15 minutes and 450 a day, and an answer over that limit waits for up to an hour.
- API, MCP and SDKs - the docs show the new numbers and the npm MCP package is 1.57.1. Nothing changes in your code: an answer over the limit still reads
queued.
