LinkedIn, day by dayWeekdays from 9 AM to 6 PM in your audience's local time. That is where 7 studies from 2025 and 2026 agree most. Tuesday to Thursday are the strongest days, the weekend the weakest.
Checked on against 9 sources.
Seven engagement studies published between November 2025 and October 2026 name different hours, from 8 AM (SocialBee) to the evening (Buffer). The widest agreement is weekdays from 9 AM to 6 PM in your audience's local time, with mid-morning and 3 to 6 PM named most. Six of the seven call the weekend the weakest time to post.
LinkedIn itself gives no clock time. Its marketing blog says "the timing is often less important than the substance" and that there is no substitute for testing. Use the map above as a start, then check it against your own post analytics.
Buffer's 4.8 million posts put the best window at 3 to 8 PM on weekdays. Its own words: "In 2025, peak engagement was almost entirely confined to working hours." Source
LinkedIn rebuilt how its feed finds posts. New posts are indexed in near-real time, and "When industry news breaks and relevant posts start getting traction, you see them within minutes, not hours." Source
Tim Jurka of LinkedIn: "Right now, content lives and dies on the newsfeed very quickly." LinkedIn said its best posts could be shown to targeted users for months (reported by Entrepreneur). Source
Open the analytics of your recent posts and group them by the day and hour you posted. Look at impressions and comments, not reactions alone.
Most studies use local time. If most of your network is in New York, plan in Eastern Time, wherever you are.
Post the same kind of content at two times for two to three weeks. Change one thing at a time so the numbers mean something.
Six of seven studies call the weekend the weakest time. For a personal profile the day matters less, so test a Sunday if your audience reads then.
The strongest band runs to 6 PM. LinkedIn itself schedules posts up to 3 months ahead, and a scheduler does the same for your profile and Page.
LinkedIn refreshes a post's signals within minutes as it gains engagement. Post when you can answer the first comments.
InstagramBest time to post on Instagram
TikTokBest time to post on TikTok
FacebookBest time to post on FacebookLinkedInBest time to post on LinkedInThis page
YouTubeBest time to post on YouTube
X (Twitter)Best time to post on X (Twitter)
PinterestBest time to post on Pinterest
ThreadsBest time to post on Threads
BlueskyBest time to post on BlueskyWe read the 2025 and 2026 LinkedIn timing studies from Sprout Social, Buffer, Hootsuite, SocialPilot, Social Champ, SocialBee and AuthoredUp. Together they cover about 12.6 million posts plus Sprout Social's 2 billion engagements. Each study gets one vote per day and three-hour block: plus one when it names the block as a best time, minus one when it says to avoid the block or the whole day. The votes are scaled from 0 to 100, so the map shows where the studies agree, not an engagement rate. Metricool's advice (based on when its users post), Ordinal's UTC hours and surveys of marketers are left out.
