Write once, and OmniSocials counts it the way X does, links and emoji included.
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A post takes 280 characters, or 25,000 on any X Premium tier. X counts every link as 23 and every emoji as 2. Paste a post below to count it the way X does.
Checked on against 10 sources.
Every link counts as 23 characters on X, however long it is. Emoji count as 2, and most other characters as 1. Free accounts get 280 characters per post. Any Premium tier gets up to 25,000. Count yours before you post: https://omnisocials.com/twitter-character-limits
A post on X holds 280 characters on a free account. X weighs them: every link counts as 23 characters, however long it is, and every emoji and Chinese, Japanese or Korean character counts as 2. Any X Premium tier, Basic included, raises the limit to 25,000, but only accounts mentioned in the first 280 characters get notified.
Your bio takes 160 characters, your username 15 and your display name 50. Image descriptions take up to 1,000. There is no hashtag limit; X recommends no more than 2 per post.
X began charging API apps $0.20 for each post with a link, against $0.015 for a plain post. In the app, links still just count as 23 characters. Source
Through X's self-serve API, a reply is only allowed when the original post's author has summoned the replying account. Source
X began testing an in-app browser that keeps the post in view. Nikita Bier said link posts got less reach because "X doesn't get a clear signal whether the content is any good." Source
Every link counts as 23, short or long. 260 characters of text plus one link is 283, over the limit.
Each emoji takes 2 characters, as do Chinese, Japanese and Korean characters. The counter above weighs them for you.
On Premium, only accounts mentioned in the first 280 characters get notified. Put tags near the top.
Long posts fold behind Show more in the timeline. Say the point before the fold, about the first 280 characters.
Over 280 on a free account? Split the text into a thread of connected posts instead of cutting it.
Image descriptions take up to 1,000 characters and help people using screen readers.
Each limit comes from X's Help Center or X's developer docs, read on October 17, 2026. Where X publishes no number, the table says "Not published" instead of repeating a figure from another guide. The Show more fold at about 280 characters is the commonly cited cut, not an official one.